2017 Spring | Summer Trend Collection
Ever-illuminating light is the focus of this collection. From luminous ombré effects to highlighter hues, light is used as a form of art, bouncing and refracting off geometric shapes. The secondary packaging is designed with a pearlescent and spot-gloss UV coating to accentuate the color palette. The iridescent cosmetic bag plays up the light effects with its unique shape and chunky rose-gold hardware. Collaboration with the global brand team was integral for the success of this collection. Every detail was thoughtfully considered: trend focus, color palette, shade, component selection, design, and fabrication.
Scope. Packaging Design and Accessory Design Client. Mary Kay